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Unlock more sales and simplify purchasing with packages!

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Close-up of a man handing a woman a brown shipping box.

What are packages?

Packages are the perfect tool for professional photographers like you to offer curated bundles of photo prints and digital copies. Imagine being able to provide your clients with an all-in-one solution that simplifies their purchase experience while boosting your sales. It's a win-win.

The benefits of packages.

Boost sales: Packages allow you to create enticing offers that encourage customers to buy more. Offering bundled deals can increase the average order value and, ultimately, your revenue.

Simplify the purchase process: Your clients no longer need to agonize over choosing individual prints and files. They can easily select a package that suits their needs, making the decision-making process hassle-free.

Value for your clients: Customers love discounts and bundled deals. Packages provide them with great value, making them more likely to make a purchase and recommend your services to others.

Consider this example - you could offer a package that includes two 8x10 prints, two 4x6 prints, and the original digital files—all at a discounted rate. Your clients can then choose which photos they want to include in this package, creating a personalized experience.

Getting started with packages.

Ready to make the most of this feature? Here's how to get started:

1. Log in to your account.

2. Navigate to the packages section via the Selling Tools menu at the top of your account.

3. Create your customized packages based on popular combinations.

4. Promote these packages to your clients through your website, social media, or email campaigns.

Remember, packages can not only simplify your workflow but also enhance the buying experience for your clients, leading to more orders and happier customers.

Ready to get started? Learn more about creating packages.

Available only for SmugMug Pro subscribers. Not on the Pro plan? Learn more about how the Pro plan can help you elevate your photography business.